The best visual analytics
software for Oil & Gas

Target efficiencies. Optimize performance.
Add millions to the bottom line.

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Unmatched capabilities and scalability

Our team has worked with hundreds of industry experts and thousands of users to create the
most cost effective, user-friendly data visualization software for upstream Oil & Gas.

Visual data discovery

No other software has our Oil & Gas Analytics Accelerators, Discovery Analytics methodology and our Oil & Gas-specific expertise in Machine Learning.

Industry stewardship

We’ve spent more than a decade advancing Oil & Gas analytics and partnering with experts and clients to enhance the entire industry’s capabilities.

Value from day one

With its ease of use, speed of implementation and industry-leading customer support, VERDAZO delivers immediate impact.

Analytics for the entire well life cycle

VERDAZO can integrate any data source and provide advanced analytics capabilities
that enable diagnostic, multivariate and predictive analyses.


Optimize your development strategies using public data, leverage our auto-forecasting tools, perform competitive analyses, and analyze completion effectiveness. All VERDAZO workflows and templates are embedded with industry best practices.


Get an integrated view on how drilling impacts all aspects of a well’s lifecycle. Explore rig-state KPIs to analyze and compare drilling performance while leveraging detailed drilling information to make better completion decisions.


Optimize completion design with multivariate analysis and compare the completion effectiveness of different technologies and operators.

Production & Operations

Optimize production & financial performance by minimizing downtime, reducing its impacts, and improving your ability to hit production targets.

Only VERDAZO offers Discovery Analytics

Our Discovery Analytics methodology is the most powerful approach to Oil & Gas analytics and data visualization in the industry. Discovery Analytics creates a sequence of explorations, each predicated on the insights of the last. Other tools are limited by the technical and domain expertise of their creators. VERDAZO enables you to steer your analysis in whatever direction your insights take you.

Machine Learning

Advanced analytics solutions for Oil & Gas

We can accelerate your use of artificial intelligence to gain a major competitive advantage. Machine Learning leverages the integrated datasets used across all asset life-stages. This is a new frontier in Oil & Gas analytics and we’re here to help you understand how it can vastly enhance your analysis capabilities.

Explore our industry-leading analytics content

March 2, 2018 by

Machine Learning: Finding the signal or fitting the noise?

Before machine learning came along, a typical approach to building a predictive model was to develop a model that best fit the data. But will a model that best fits your data provide a good prediction? Not necessarily. Fortunately, there are machine learning practices that can help us estimate and optimize the predictive performance of models. But before we delve into that, let’s illustrate the potential problem of “overfitting” your data. Fitting the Trend vs. Overfitting the Data For a given dataset, we could fit a simple model to the data (e.g., linear regression) and likely have a decent chance of representing the overall trend. We could alternatively apply a very complex model to the data (e.g. a high-degree polynomial) and likely “overfit” the data – rather than representing the trend, we’ll fit the noise. If we apply the polynomial model to new data, we can expect it to make poor predictions given it’s not really modeling the general trend. The example above illustrates the difference between modelling the trend (the red straight line) and overfitting the data (the blue line). The red line has a better chance of predicting values outside of the dataset presented. Due to the powerful...

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February 20, 2018 by

Bertrand Groulx speaking on Smith Business Club data analytics panel

Verdazo Analytics President Bertrand Groulx is a featured panelist for Calgary chapter of the Smith Business Club of Queen’s University. The panel, titled “Leveraging Data Analytics in Your Business,” takes place Wednesday March 14, 2018 from 5:30-8:30 in the Petroleum Club in Calgary. The panelists will cover why employing analytics is a critical enabler of business and some of the common pitfalls to avoid when integrating and deploying them across an organization. Additional panelists at the event include Kaush Rakhit (President – Canadian Discovery Ltd., Upstream Oil and Gas Analytics, Data and Expertise), Pavel Rahman (Lead – IBM’s AI & Advanced Analytics Consulting Practice in Canada), and Simon Rivard (Manager – Ember Resources; Specialties: Oil and Gas Data Management). Register for the event and learn more here.

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January 24, 2018 by

Verdazo Analytics appoints Ryan Bielefeld to lead U.S. expansion

Verdazo Analytics today announced the appointment of Ryan Bielefeld as U.S. Sales Manager as part of its expansion into the U.S. market. Bielefeld will lead the company’s business development efforts and be based out of Houston, Texas. Previous to joining Verdazo Analytics, Ryan spent nearly five years in Account Management at Pason Systems, Inc., which acquired Verdazo Analytics last year. At Pason, Ryan split his time between Calgary and Houston. He focused on offering his clients integrated data solutions that enabled users to collect, manage, report and analyze real-time drilling data. He’ll continue that work in his new role, helping to further integrate Pason’s wealth of drilling data into VERDAZO software and the company’s newly launched Machine Learning Division. “We have the Oil & Gas industry’s best visual analytics software and we’re excited for Ryan to start sharing it with our new partners in the United States,” says Bertrand Groulx, President of Verdazo Analytics. Ryan brings deep industry experience and expertise, with over 20 years in upstream Oil & Gas, including multiple roles at Schlumberger, and Weatherford Drilling Services. “Our U.S. clients should expect the same thing our Canadian clients do: industry-leading service and best-in-class software that enables them to...

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